Cloud commentator Talkin' Cloud, has an article on the launch of intY CASCADE, our hosted solutions marketplace which also contains an interview with CEO Chris Baldock.

“What we’ve done with CASCADE is to build a multitenancy product. It completely changes the entire game. The reason it does that, of course, is by having a multitenancy product we can put multiple applications, products and services onto CASCADE and allow our customers—that’s our channel customers—immediate access to those products.

Which means, of course, they’re able to bridge off of each other, and almost like a buying group, they are able to take advantage of products that have been wholesaled by a vast number of service providers.”

You can read the full article here.

ACG Research has posted a blog article and identified new launched intY CASCADE as an ideal solution for customers who are increasingly frustrated and confused by what the cloud can offer them.

It's marketplace approach to cloud services enables service providers to select from a full portfolio of offers to create new services for their customers.

You can read the full blog post here.

Today, intY launched CASCADE, our global hosted solutions marketplace. MSP Mentor has a great article on intY and CASCADE, including an interview with CEO Chris Baldock.

Already CASCADE has 80 managed service providers globally and features a range of unified communications and secuity services from application providors including Microsoft, Symantec, SIPCOM, F-Secure and intY itself.

“Cascade is a connector-based architecture,” he said. “Partners can create their own services. Or they can take services from our library of services as well.

“The challenge for application vendors is difficult. Microsoft is not likely to start reselling Salesforce.com. But those two vendors are great bed partners, they marry together quite well. It takes an aggregator to put those together.”

You can read the full article here.

New incentives have been launched by intY as part of an initiative to encourage more resellers into the cloud market.

The cloud and SaaS specialist has enhanced its Microsoft Office 365 partner programme to include three new incentive schemes that, says the firm, smooths the financial and technical challenges associated with the migration to cloud services.

Based on the size of the market opportunity for intY services bundled with Office 365, intY is seeking to recruit 400 new partners to the programme this year.

Mark Herbert, founder and Business Development Director, said: "Office 365, combined with intY's services and expertise and the operational benefits and commercial savings that come from the cloud, has the potential to enable resellers to punch above their weight.

"They can be small companies, even agents, selling high end solutions to large organisations, which is a real earner."

To be successful, reckons Herbert, resellers must transform their business to support cloud, and in turn, be able to support their customers' cloud migration without disruption.

"We've created a channel programme that provides the infrastructure and tools to do this," added Herbert.

intY has notched up significant growth in its Office 365 and cloud services over the past six months. "Our aggressive channel recruitment targets reflect the continued growth in high margin sales opportunities we see in the market," added Herbert.